| As
President of an executive search firm, I see resumes from
highly qualified and able candidates every day. And it only
takes a glance to see why many of these experienced executives
are not getting the interviews that, doubtless, they feel
they deserve.
The reason ? Many of these resumes look
and feel the same. Same dry format. Same qualifications and
similar backgrounds. Same laundry list of previous achievements.
Nothing at all to set one resume apart from the next.
To be perceived as a top of the line,
A-list candidate, your resume MUST be memorable. It must be
impactful. It must sell you to potential employers. A list
of what you did last year or the year before just won't cut
it. Employers want to know what you are going to do in the
future - for them. Here's some tips to ensure that your resume
doesn't end up in the 'also-rans' pile.
i) Be Unique
You must show employers why they should
be interested in YOU over equally able and competent competing
executives. Ensure that your resume highlights the factors
that differentiate you from the pack and focus closely on
your unique skills.
ii) Be Specific
You are, no doubt, rightfully proud of
your achievements as an executive and want to let potential
employers know that they are getting an experienced, successful
candidate. However, you need to be specific. Give real results
and relate these achievements to the company and position
you are applying for now. Show how what you have achieved
in the past can benefit the potential employer in the future.
If you can do that, yours will be a resume they come back
to, for sure.
iii) Be An Expert
Most employers want to recruit executives
who are already adept in their chosen field. They want to
feel that they are hiring proven expertise. Your resume needs
to show your expertise in your field. Focus on those areas
of your career that do that instead of providing a laundry
list of everything you have ever done. Don't be afraid to
show off your specialized knowledge and let potential employers
know how this knowledge is going to benefit their bottom line.
Use your resume to give recruiters and
potential employers the incentive to want to be interested
in hiring you. Setting yourself apart from your competitors
is a surefire way of achieving this.
Joe Pelayo is President of Joseph Michaels
Inc, a retained executive
search firm with over 15 years experience recruiting top
financial talent. The company recruits for clients like Sony
and Coca Cola. Visit http://www.josephmichaels.com
for details.
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